New weekend specials from Island Lincoln!

Check out these great weekend specials from Island!

This Is The 2012 Jaguar XJ

How Lincoln Plans To Relaunch In A New Age Of Luxury

By Piers Fawkes on December 16, 2011

PSFK recently attended a panel discussion on the luxury sector and how Ford’s premium brand would leverage the trends there. Surrounded by industry consultants, the best commentary came from those having to really sell in the market – namely the Chief Designer for Lincoln, Max Wolff, and the CMO, Jim Farley.

Next year Lincoln will reveal new car lines and Jim told the audience of journalists and writers that they don’t want to follow the German model of luxury – they wanted to be an independent brand that’s not for everyone. Three themes that emerged in the talk were the importance of customer connection, technology allows better design and the brand as magician:

The Importance of Customer ConnectionThe panel agreed that customer service was at an all time low but brands should never underestimate the importance of a high touch environment. The problem facing brands like Lincoln today is that customers would rather talk to friends about a purchase than deal with a sales person. Dealers are strategic partners, Jim said. Max agreed that they need to create a experiences where the customer meets the brand.

Technology Allows Better Design
Jim, who says that his grandfather was employee number 348 at Ford in the 1920s, told that audience that the luxury car market is in a zero-defect mode: brands make sure everything works and that this allows great throughput and efficiency but “conjurs no joy.”

Max, who says his job is to create the aesthetic interpretation of the Lincoln brand, talked about how technology innovation frees his team to do something different. “Because the new cars will have electronic shift, there are less mechanics and that makes space where we can create scultpture in the car. He also talked about how the graphical style of dashboard and other interfaces could be customized with downloads post-purchase.

The Brand As Magician
Max added that luxury is something that you want. You’ve got to say, “I want that.” Jim added that the automotive industry has lost site of luxury but there’s room for a brand like Lincoln with unique roots to position itself for independent minded people.

Lincoln plans to bring back a sense of the old world that you might get from visiting a tailor who knows you and has a social relationship with you. He explained that the original brand was designed to create unique personalized carriages and cars; but admitted that this was physically impossible in today’s market place. That said, Jim said they wanted to act like a magician where every customer feels like their car is unique to them. “Our customers want to be surprised, they want it to be personal. How to execute service and product to come across in an authentic way is going to be very hard but we have to do it.”

via PSFK: http://www.psfk.com/2011/12/how-lincoln-plan-to-relaunch-in-a-new-age-of-luxury.html#ixzz1ibBSvs2D

Range Rover Sport $699 / month lease just announced!

Click the image for more information!

MKT livery, limo variants to replace Lincoln Town Car

Lincoln will be introducing a pair of Lincoln MKT variants in place of the outgoing Lincoln Town Car. Island Lincoln, your friendly Florida Lincoln car dealer in Merritt Island, has learned that Lincoln Town Car livery package might replaced with the Lincoln MKT. There will be no third-row seating in the standarLincoln will be introducing a pair of Lincoln MKT variants in place of the outgoing Lincoln Town Car. Island Lincoln, your friendly Florida Lincoln car dealer in Merritt Island, has learned that Lincoln Town Car livery package might replaced with the Lincoln MKT. There will be no third-row seating in the standard variant and the second row seats will move backward to provide more leg room and comfort for passengers. It will also increase the rear storage space. The model will be available in both FWD and RWD configurations, will have SYNC technology, a Blind Spot Information System, rear view camera and much more. A USB charging port, a 110-volt plug and audio controls will be its unique features. Wi-Fi hot spot capability will also be an option.

Lincoln is also developing an MKT limousine variant based on a heay-duty chassis, expected to be stretched to 120 inches. It will feature standard all-wheel drive and upgraded suspension, wheel bearings, wheels and tires, and brake system. The production of Lincoln’s new MKT-based limo models will start from next year.

Island Lincoln takes pride in offering car buyers the peace of mind of quality vehicles and has the track record of real customer satisfaction and service to prove it. Feel free to view the online showroom of new Lincoln vehicles and special online offers!

Greetings from Island Lincoln Jaguar Land Rover!

Greetings from Island Lincoln Jaguar Land Rover!

We wanted to wish you every happiness this Holiday Season and prosperity in the New Year. Thank you for your continued patronage and we look forward to continuing our relationship in the coming year. If there is anything we can do for you, please do not hesitate to contact us.

Best wishes during this Holiday Season,

Jim Cavanaugh

General Manager, Island Lincoln Jaguar Land Rover

321-452-9220

www.IslandLincoln.com

Help us fill a Lincoln Navigator with toys for Christmas!

The Island Auto Group has teamed up to participate in the United States Marine Corp program, Toys for Tots! Each year the Corps collects toys for our less fortunate boys and girls throughout the U.S. We invite everyone to join us and donate new, unwrapped toys or cash and help make this a great Christmas season for children across the country.

Stop by our dealership located at 1850 Merritt Island Causeway, Merritt Island, Florida 32952 and drop off your toys or monetary donations by December 23, 2011.

Help spread the word to your friends and family and let’s all help support the U.S. Marine Corps and put smiles on children’s faces with brand new toys this Christmas! See below for more about this awesome program and Happy Holidays from all of us at Island!

MISSION:

The mission of the U. S. Marine Corps Reserve Toys for Tots Program is to collect new, unwrapped toys during October, November and December each year, and distribute those toys as Christmas gifts to needy children in the community in which the campaign is conducted.

GOAL:

The primary goal of Toys for Tots is to deliver, through a new toy at Christmas, a message of hope to less fortunate youngsters that will assist them in becoming responsible, productive, patriotic citizens.

OBJECTIVES:

The objectives of Toys for Tots are to help less fortunate children throughout the United States experience the joy of Christmas; to play an active role in the development of one of our nation’s most valuable resources - our children; to unite all members of local communities in a common cause for three months each year during the annual toy collection and distribution campaign; and to contribute to better communities in the future.

ACTIVITIES:

The principal Toys for Tots activity which takes place each year is the collection and distribution of toys in the communities in which a Marine Corps Reserve Unit is located. In communities without a Reserve Unit, the campaign can be conducted by a Marine Corps League Detachment or group of men and women, generally veteran Marines, authorized by Marine Toys for Tots Foundation to conduct a local Toys for Tots campaign. Local Toys for Tots Campaign Coordinators conduct an array of activities throughout the year, which include golf tournaments, foot races, bicycle races and other voluntary events designed to increase interest in Toys for Tots, and concurrently generate toys and monetary donations.

5 Winter Driving Tips: How to stay safe in the snow

Though this doesn't necessarily apply to us Floridians, we thought it might be useful for those of you who may be traveling up north for the holidays!

It was the first big snowfall of the season and I was out driving on the freeway when it happened. I had been traveling carefully, unsure that my little sedan would be able to keep traction as the snow kept piling up, when a large SUV came flying out of nowhere, attempting to pass me as if the roads were dry. Just as the SUV had gotten ahead of me, the driver lost control. The vehicle spun wildly for a few seconds and then crashed horrifically into the median with a sickening crunch.

Somehow, the driver was unhurt. Many others, however, are not so lucky. Each and every winter, people are injured or killed because they are unprepared or overconfident on snowy, icy roads.

The following rules for driving safely in winter weather are not particularly difficult to follow and doing so will keep you much safer on snowy roads. Even if you are a veteran driver from a snow belt state and don't give venturing out in a blizzard much of a second thought, keeping these safety tips fresh in your mind can keep you on the road and in control.

1. Make sure you and your car are properly equipped before you leave.

Do a quick check of your vehicle before you hit the road. Make sure that your car has ample antifreeze, the windshield is clean and you have plenty of windshield washer fluid, the headlights are clean and in working order and the tires have tread and are properly inflated. Also, make sure to have your battery tested, to avoid being stranded in the cold with a car that won't start.

In addition to your vehicle's mechanical equipment, it's important to keep some extra items in the trunk or glove box in case of emergency. Equip your car with a flashlight and extra batteries, a first aid kit, warm clothes, and a blanket. Remember to have sunglasses in the car as well. It always amazes me how many people I see driving in the winter without them. The glare of the sun off of snow and ice can be more intense in the winter than it is in the summer.

One last thing to remember, perhaps the most important of all: Your cell phone.

2. Slow down and drive smoothly.

How comfortable are you driving in winter weather?

Very comfortable. I'm a winter-driving veteran.Somewhat comfortable. It depends on the severity of the weather.Not comfortable at all. Get me to warmer pastures!

This may seem like a no-brainer, but even if you're driving an SUV or a four-wheel-drive truck, you cannot safely do 80 mph during a snowstorm. Four-wheel-drive may help your vehicle get going in the slushy stuff, but it's of no use when you're trying to steer or safely stop on a slippery road surface.

It is also important to avoid abrupt acceleration, braking and turns. Doing so can cause your vehicle to lose traction and can launch you into an uncontrollable skid, leading to a collision.

Driving too quickly is the main cause of accidents in winter conditions. Just be patient and accept the fact that it is going to take longer to arrive at your destination.

3. Do not tailgate.

It is important to remember that it takes a much longer distance to stop your vehicle in the snow or ice due to the greatly reduced traction, even with just a light covering on the road. You may think that the driver in front of you doing 35 mph on the freeway is going too slow and needs a reminder in the form of you riding their bumper, but doing so is dangerous. Be patient and stay back until it's safe to pass.

Tailgating often leads to accidents, especially if you are driving in stop-and-go traffic. If the car in front of you stops abruptly and you are following too closely, you can reflexively slam on the brakes and end up sliding into it. The resulting accident may be no more than a fender-bender, but having to deal with it on a busy road in the snow is certainly something that you want to avoid, especially if other cars are sliding around as well. Many serious accident injuries come from a second impact from another car after a seemingly trivial collision.

4. Do not use cruise control.

For some, driving with cruise control has become almost second nature. Sure, it prevents you from getting leg fatigue, keeps you from unwittingly speeding and is great on long trips, but driving with it on in winter conditions can be unsafe. Thus, if cruise control has become a staple of your driving habits, make a conscious effort to ensure that you are not using it in winter weather.

Using cruise control in the snow, ice or even rain is dangerous because if your car hydroplanes or skids, it will accelerate and rapidly spin the wheels since it will be trying to maintain a constant speed. If this happens, it will be more likely that you lose control of your vehicle.

5. Pull over or stay home.

If at any point during your trip -- or before you even leave -- you feel that the weather is too bad to continue driving, simply stay put. If you're out on the road, find a safe spot to pull over and wait until the weather passes or calms to the point where you feel comfortable driving again. If you haven't left yet, stay home and off the roads.

Remember, there is no shame in making the logical decision to stay in when the conditions are bad. You may be late arriving to your destination, but arriving late in one piece is much better than the alternative. Your boss or significant other will understand.

Jaguar XKR-S Convertible tearing up the track!

Range Rover Evoque named Top Gear magazine's Car of the Year

Top Gear magazine has officially named the Land Rover Range Rover Evoque its Car Of The Year for 2011 after snagging top honors in the SUV category. Perhaps even more impressively, Jeremy Clarkson also named the Evoque his favorite vehicle of 2011. The compact luxury SUV faced off against the likes of the BMW 1 Series M Coupe, McLaren MP4-12C and Ferrari FF among more common offerings. Top Gear celebrated in classic style by taking the Evoque on an African adventure through the deserts and mountains of Morocco. Sure beats handing an anonymous executive some cheesy trophy on stage.

Readers can find the full tale in any of the magazine's 29 international editions. Clarkson was joined by Richard Hammond, James May, Top Gear magazine editor-in-chief Charlie Turner and the publication's full editorial and road testing staff in picking the 2011 car of the year. The crew isn't the only batch of writers to honor the Evoque. The model has soaked up 34 international awards since it debuted. Follow the jump for the full press release.

Read more here: http://www.autoblog.com/2011/12/02/range-rover-evoque-named-top-gear-magazines-car-of-the-y/

Feds Want To Standardize Keyless Ignition Systems To Address Safety Concerns

By Anita Lienert, Correspondent | Published Dec 13, 2011

Just the Facts:

• The National Highway Traffic Safety Administration is proposing a rule that would standardize keyless ignition systems, citing a NASA study following consumer complaints about runaway Toyotas, among other safety-related concerns.
• The proposal says it will "reduce the risk that drivers will misuse these new systems" and "reduce crashes, injuries and deaths resulting from a driver's inability to shut down a moving vehicle."
• The feds say there will be "little incremental cost" to a vehicle's bottom line beyond "additional software coding."

WASHINGTON — The National Highway Traffic Safety Administration is proposing a rule that would standardize keyless ignition systems, citing a NASA study following consumer complaints about runaway Toyotas, among other safety-related concerns.

The proposal says it will "reduce the risk that drivers will misuse these new systems" and "reduce crashes, injuries and deaths resulting from a driver's inability to shut down a moving vehicle." The proposed rule was published Monday in the Federal Register.

"At issue are drivers' inability to stop a moving vehicle in a panic situation, and drivers who unintentionally leave the vehicle without the vehicle transmission's being 'locked in park,' or with the engine still running, increasing the chances of vehicle rollaway or carbon monoxide poisoning in an enclosed area," the proposal said.

NHTSA said the proposal was prompted in part by consumer complaints, as well as a NASA recommendation that the federal safety agency "consider regulation of controls for managing safety critical functions."

After NASA's February 2011 technical assessment of Toyota's electronic throttle control systems, NHTSA noted that "keyless ignition systems can exacerbate UA (unintended acceleration) incidents, particularly prolonged incidents involving a stuck accelerator pedal if the driver cannot determine how to shut off the engine quickly."

The NASA study was prompted by the recall of millions of Toyota vehicles, a congressional investigation and a national debate about the nature of crashes of Lexus and Toyota vehicles.

Under the NHTSA proposal, holding the button for half a second would kill the engine.

"The propulsion system must shut down within 1 second of the initial push of the stop control," the proposed rule says.

The rule also proposes that the driver gets an audible warning if he or she tries to shut off the car without first placing the gear selection control in "park." The standardized systems would also get an external alert that the driver and bystanders can hear when the vehicle is not in "park" and the driver exists the vehicle.

NHTSA says it is "addressing an emerging safety issue with non-standardized new technology." It says systems that don't require a physical key to start a car have grown from about 5,000 vehicles in model year 2002 to over 1.2 million in model year 2008.

The feds say there will be "little incremental cost" to a vehicle's bottom line beyond "additional software coding."

Inside Line says: Good idea or unnecessary meddling by the feds?

Help Support Toys for Tots 2011

Island Lincoln has teamed up to participate in the United States Marine Corps program, Toys for Tots! Each year the Corps collects toys for our less fortunate boys and girls throughout the U.S.

We invite everyone to join us and donate new, unwrapped toys or cash and help make this a great Christmas season for children across the country!

Stop by our dealership located at 1850 Merritt Island Causeway, Merritt Island, Florida 32952 and drop off your toys or monetary donations between now and December 23, 2011.

Help spread the word to your friends and family and let’s all help support the U.S. Marine Corps and put smiles on children’s faces with brand new toys this Christmas!

Thank you for your support and Happy Holidays from all of us at Island Lincoln!

Lincoln pads MKS sedan, MKT crossover with more technology

LOS ANGELES -- Lincoln has loaded its flagship MKS sedan and MKT full-sized crossover with lots of new technology in a freshening for 2013. But the first thing customers will notice is the latest versions of the vehicles don't have the waterfall grille anymore.

Though the new grille retains the same vertical bars, it has lost the in-your-face look that turned off some customers.

"The effort behind the new look was to change the proportion of the MKT from the front view. We helped make it feel wider and a bit less tall, less vertical," Max Wolff, Lincoln design director, said in a press release.

"The execution of the new MKT's grille and the grille bars is a lot more refined and elegant. The new front graphic displays a lot of three dimensionality, but it's accomplished in a calmer, more restrained way."

Wolff used similar words to describe the look of the 2013 MKS. The refreshed versions of both vehicles make their debut here at the Los Angeles Auto Show today.

The 2013 MKS receives a new instrument panel and revised MyLincoln Touch. Photo credit: LINCOLN Prices edge up The base-level MKT will sell for $46,160, including an $875 destination charge, Lincoln said, up 2 percent from $45,175 on the 2012 model. The sticker on the entry-level MKS will be $43,685, including $875 destination, up 3 percent from $42,385 on the 2012 model. The two vehicles are just going into production and will go on sale at the beginning of the second quarter of next year. Lincoln executives hope the new look will help persuade customers to give Lincoln's two standard bearers serious consideration. Lincoln believes customers will find a lot of technology inside the vehicles that's competitive with that of import luxury brands. At the top of the list of new features is Continuously Controlled Damping, which monitors and adjusts suspension settings up to 500 times a second for improved ride and handling. The feature comes standard on the MKS and is offered with the top-of-the-line 3.5-liter EcoBoost engine on the MKT.

The updated 2013 Lincoln crossover. Photo credit: LINCOLN 'More relevant' to more consumers Both vehicles also get a system called Lincoln Drive Control, which allows drivers to change the car's on-road personality by switching the gear lever to Drive or Sport modes. The new systems will bring a "significant lift in overall vehicle dynamics," said C.J. O'Donnell, Lincoln group marketing manager, in an interview here. "We're out to make the Lincoln brand more relevant to more customers." The MKS and MKT also will come with the newly upgraded version of the MyLincoln Touch console control system. Many customers found the first generation of MyLincoln Touch to be balky, confusing and needlessly complex. Lincoln responded with an upgraded version of the system it says is simpler and more responsive. The new MyLincoln Touch will appear in a redesigned center console that will make a "big move away from very horizontal themes" that dominate in the current vehicles, Wolff said. With the departure of the Lincoln Town Car, which went out of production in August, Lincoln is introducing stretched versions of the MKT to cater to the limousine and livery market. Editor's note: Continuously Controlled Damping is offered with the top-of-the-line 3.5-liter EcoBoost engine on the Lincoln MKT. An earlier version of this story misstated the size of the engine.

You can reach Bradford Wernle at bwernle@crain.com.

Read more: http://www.autonews.com/article/20111117/OEM04/111119911

Holiday Service Coupons

Island Lincoln Drives Smart for United Way!

Island Lincoln recently held it's Drive Smart for a Cause campaign benefitting the United Way of Brevard! 

Participants simply test drove the brand new Lincoln Navigator, Lincoln Towncar, Lincoln MKX, Lincoln MKS and Lincoln MKZ models earning the charity $20 per test drive.  Not only were they able to raise funds for this very worthy cause, but participants were treated to the opportunity to drive some of America's best cars.  Comments like "smooth drive", "very nice" and "comfortable ride" were prevalent, coupled with ethusiastic responses to the many new techonogical features available in each vehicle.  In all, 140 participants test drove the cars for a total donation of $2,800 to the United Way of Brevard!

Island Lincoln wishes to thank everyone who participated and made this event a success and encourages everyone to do what they can, whether the gesture is either big or small, to lend their support to the United Way of Brevard and other worthwhile causes.

Editors' Choice Vehicle Technology: Lincoln MKX

Cars have come a long way in the last few years, with advancements in safety, comfort, and technology. Recently, I had the privilege to drive a 2011 Lincoln MKX for a week, and am excited about sharing my experience with the new technology inside the Lincoln and Ford family of vehicles. Three distinct categories of features were most impressive: the MyFord Touch or MyLincoln Touch user interface, which allows a driver to control every system in the car with just a touch or voice command; the safety features like the blind spot sensor; and the little creature comforts and conveniences, which make driving just a little bit nicer. All of these features combine to make the MKX, and its cousins, a step above the competition.

Read more here: http://computertimes.com/2011fordlincolnvehicletechnology.htm

Island Auto HDTV Giveaway – Get ready to WIN!

Island Lincoln, a leading Lincoln dealership in Merritt Island, Florida, is celebrating the ongoing football season with an HDTV Giveaway*! The best thing about this contest is there’s no purchase necessary!

To win the brand new Vizio 42’’ Class LCD 1080p 120Hz HDTV, all you have to do is complete and submit an entry form.  Alternatively, you can also drop by in person to our Island Lincoln dealership and fill out an entry form there.  To qualify for a chance to win, entries must be submitted to the dealership no later than October 31, 2011.

One lucky winner will be drawn on November 1, 2011 and contacted via email.  Thus, do be sure to provide a valid email address when entering! Participants must be 18 years of age or older to qualify.  The winner must present a valid Driver’s License or State ID when picking up the prize.

For more details, visit Island Lincoln, serving the Melbourne, Ft. Lauderdale and Merritt Island, Florida areas, today! While there, check out our vast inventory of new Lincoln cars and used vehicles. Keep checking for our current online specials for huge savings on your next new Lincoln!

*Entries accepted now through October 31, 2011. Drawing for winner will be held on November 1, 2011. No purchase necessary, participating individuals must be 18 years of age or older. Must pick up prize in person and present valid Driver's License or State ID. Must provide valid email address as winner will be contacted via EMAIL.

Notwithstanding any language to the contrary, nothing contained herein constitutes nor is intended to constitute an offer, inducement, promise, or contract of any kind.
All expenses not specified herein, including, without limitation, all federal, state and local taxes, are each winner's sole responsibility.

Island Lincoln does not make any warranty, representation, or guarantee, express or implied, in fact or in law, relative to the use of the giveaway, including, without limitation, quality, merchantability, or fitness for a particular purpose.
Island Lincoln can modify these official rules in any way or at any time. The Giveaway shall be governed by, construed and enforced in accordance with the laws of the State of Florida.

7 New Lincolns Coming Out Over the Next 3 Years

The repositioning of Ford's luxury brand, Lincoln, will succeed or fail based on seven new models over the next three years, including the smallest vehicle ever sold under the Lincoln brand.

Lincoln will introduce a new car or crossover within the next 18 months off the C-segment platform underpinning the Focus, executives said.

Lincoln dealers have sold 57,823 vehicles in the U.S. this year through August, up 3.7% from a year earlier. But leading luxury brands BMW, Mercedes-Benz and Lexus each sold more than twice that number in the same period.

Beginning late this year, Lincoln will unveil the first of seven all-new or refreshed models. Led by global product development chief Derrick Kuzak and new design director Max Wolff, Lincoln's product revival is ambitious.

Styling will try to lure young, affluent buyers not wedded to German or Japanese brands. New Lincolns will share no sheet metal with Fords. The brand also will target early adapters of new technology and more women than it reached traditionally.

"Reinvigorating any brand doesn't happen in one product cycle," Kuzak said. "We made a step with the MK nameplates. Now we need to take the next step."

Lincoln began switching from traditional model names to three letters beginning with MK in 2007. The MKZ hybrid has done well in California, but other models have not been compelling enough to gain market share.

Now Lincoln is shrinking the number of dealers in the country's 130 largest markets from 500 to 350 by the end of this year.

Change became essential after Ford phased out its Mercury brand in 2010. Lincoln and Mercury dealers were paired and Lincoln volume alone was not enough for many dealers to be profitable.

Kuzak, Wolff and their product development team are anxious to get the new sheet metal to market.

"As you continue to improve the products and strengthen the brand, the real measure is delivering better revenue," Kuzak said.

Contact Greg Gardner: 313-222-8762 or ggardner99@freepress.com

Lincoln shines again as Ford continues to grow in August 2011

By: Patrick Rall

Source: Torque News, September 2, 2011

Ford Motor Company had another strong month in August 2011, lead in part by the increase in year over year sales by their Lincoln brand which continues to push ahead without new models.

When Ford Motor Company opted to kill off the Mercury brand, Lincoln-Mercury dealerships around the country were left to struggle with just a single, expensive brand but after the initial drop felt by losing Mercury, the Lincoln dealerships saw their second strong month in a row. Also, with 167,214 units sold in August, Ford was the single largest brand in the American auto industry.

The Lincoln brand was the top performer in terms of growth in August 2011 for Ford Motor Company with an increase of 25% compared to August 2010. The Lincoln MKZ (cousin of the Ford Fusion) led the luxury brand in growth with an increase of 50% over last year while also leading the brand in sales with 2,337 units sold. The Lincoln Town Car was the next best in terms of growth with a 45% improvement and the Lincoln MKS was third in growth with a jump of 35%. The Lincoln MKX was 4th in growth with a 15% increase while the MKT and Navigator were the only two models in the lineup to show a decline in sales.

The Ford brand was next in line in growth among the two brands of the Motor Company with an improvement of 16% over last August. The top model from Ford in terms of growth was the new Ford Explorer with a gain of 300% over last year – although last year’s sales were based on the old Explorer. The Crown Victoria was second in growth with a gain of 141% with the new Ford Fiesta continuing to grow with a jump of 76% over August 2010. As always, the Ford F Series lineup was the bestselling model from Ford with 48,795 (also making the F Series the bestselling model in America) with the Ford Escape ranking second in sales with 20,607 units sold and the Ford Fusion was third with 17,925 sedans sold.

Ford is expected to bring out more new or redesigned models as well as a vast refresh of the Lincoln lineup over the next year and as we head into auto show season, there could be more good things to come for the folks behind the blue oval.